What is a carousel post?
Also called carousel, multi-image post.
A carousel post is a single post with several images or videos that people swipe through, available on platforms such as Instagram, Facebook and TikTok.
Why it matters
Carousels suit step-by-step tips, before-and-after stories and product ranges, because each slide holds one idea and people keep swiping.
Example
A gym posts "5 stretches for desk workers": a cover slide, one slide per stretch, and a last slide inviting people to book a class.