Published by the Zolyp team ·
What do you need before connecting a feed?
The RSS option only appears for a claimed website, so this is a job for a Pinterest business account with your site already claimed.
- A feed in RSS 2.x or RSS 1.x (RDF) format. Pinterest doesn't support Atom
- Feed content in XML
- A link to your claimed domain in every item
- Good images in each item's image, enclosure or media:content tag, because that's where the Pin image comes from
- Clear title and description tags, because they become the Pin title and description
Source: Pinterest Business Help: Auto-publish Pins from your RSS feed, checked 15 October 2026
How do you connect your RSS feed?
You need a computer for this. On a phone, switch to the desktop site.
- Log in to your Pinterest business account.
- Click the down-chevron icon at the top right to open the menu.
- Click Settings.
- In the left-hand menu, select Create Pins in bulk.
- Under Auto-publish, click Connect RSS feed.
- Paste your RSS feed URL.
- Under Save Pins to, choose the board the Pins should go to.
- Click Save.
Source: Pinterest Business Help: Auto-publish Pins from your RSS feed, checked 15 October 2026
What happens after you connect it?
Pinterest's help page sets out how the feed behaves:
- New content usually appears as Pins within 24 hours of your feed updating
- Older items in the feed are published first
- Pinterest creates up to 200 Pins a day
- You can add as many feeds as you like, as long as they match your claimed website, and each feed can go to a different board
- Pins sent to a secret board aren't visible to other people on Pinterest
Source: Pinterest Business Help: Auto-publish Pins from your RSS feed, checked 15 October 2026
How do you set feeds up for a small business?
A few choices make automatic Pins more useful:
- Use one feed per topic or product category if your site offers them, and point each at a matching board.
- Check that each post's featured image is tall and clear, since it becomes the Pin.
- Write post titles and summaries with the words people search for, because they become the Pin title and description.
- Look at the first Pins it creates and fix the feed before more go out.
Source: Pinterest Business Help: Auto-publish Pins from your RSS feed, checked 15 October 2026
How do you fix RSS feed errors?
Pinterest lists these error messages and fixes:
- Pinterest's help page doesn't explain how to edit or remove a connected feed. If you need to, contact Pinterest through the help centre
- No Connect RSS feed option at all? Claim your website first; the option only shows for claimed sites
| Error | What to do |
|---|---|
| RSS feed already exists | Add a different feed |
| RSS feed cannot be fetched | Check the feed URL opens |
| RSS feed cannot be parsed | Check it's valid XML in RSS format |
| RSS feed unknown format | Check it's RSS 2.x or RSS 1.x |
| Links in the RSS feed are not under the claimed domain | Make sure every link uses your claimed domain |
Source: Pinterest Business Help: Auto-publish Pins from your RSS feed, checked 15 October 2026
Beyond a straight copy of your blog
Disclosure: this is our product. An RSS feed turns each article into one Pin. Zolyp plans Pins across your content themes, writes the copy and designs the visuals against your Brand Brain, and nothing goes out until you approve it. There's a 3-day free trial, no card required.
Common questions
How many Pins does Pinterest create from an RSS feed?
Up to 200 Pins a day, according to Pinterest's help page.
How long does it take for RSS Pins to appear?
Pinterest says new content from feed updates usually appears within 24 hours.
Can I connect more than one RSS feed?
Yes. You can add as many as you like if they match your claimed website, and send each to a different board.
Does Pinterest support Atom feeds?
No. Pinterest supports RSS 2.x and RSS 1.x (RDF) only.
Why can't I see the option to connect an RSS feed?
It only appears once you've claimed your website, and it needs a computer rather than the app.