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What do you need before you start?

Bulk upload is a business account feature and only works on a computer. If you're on a phone, Pinterest says to switch to the web version of the page.

  • A Pinterest business account
  • Your images or videos hosted at public web addresses that point to the file itself, usually ending in .png, .jpeg or .mp4
  • A spreadsheet saved as a CSV file. Pinterest offers a sample spreadsheet on its help page to use as a template
  • Up to 200 images or videos per upload

Source: Pinterest Business Help: Bulk upload Pins, checked 15 October 2026

What goes in each column?

Each row is one Pin. Pinterest's columns and rules:

ColumnRequired?Rules
TitleYesUp to 100 characters
Media URLYesA public link to the image or video file itself
Pinterest boardYesThe board's title. Add a section after a slash, such as Recipes/Breakfast. Missing boards and sections are created
ThumbnailVideos onlyA timestamp (mm:ss), seconds into the video, or a public image URL with the same aspect ratio as the video. Leave blank for images
DescriptionNoUp to 500 characters
LinkNoWhere people go when they click the Pin
Publish dateNoyyyy-mm-dd, with an optional UTC time such as 2026-11-02T08:00:00
KeywordsNoComma-separated keywords or search terms

Source: Pinterest Business Help: Bulk upload Pins, checked 15 October 2026

How do you upload the file?

Once your spreadsheet is saved as a CSV:

  1. Log in to your Pinterest business account on a computer.
  2. Click the chevron icon at the top right to open your menu.
  3. Click Settings.
  4. Select Import content in the left-hand menu.
  5. Next to Upload .csv or .txt file, click Upload.
  6. Drag your file into the box, or click the upload icon to choose it.
  7. Watch for Pinterest's confirmation email. It may also contact you if something needs reformatting.

Source: Pinterest Business Help: Bulk upload Pins, checked 15 October 2026

How do you schedule Pins in the file?

The Publish date column decides when each Pin goes live:

  1. Leave it empty to publish the Pin straight away.
  2. Enter a future date as yyyy-mm-dd to schedule it. Without a time, it publishes at the time of day you uploaded the file.
  3. To pick a time, add it in UTC after a T, such as 2026-11-02T08:00:00. Convert from your local time first.
  4. Spread dates across the weeks ahead rather than putting the whole file on one day.
  • US business accounts can also upload video Pins in a .txt file, up to 200 videos a day. Each entry needs a date, a link and a Who can view setting; anything other than everyone means no Pin is created

Source: Pinterest Business Help: Bulk upload Pins, checked 15 October 2026

Why didn't your Pins upload?

Check these first:

  • A Pin is missing: a badly formatted publish date causes an error and that Pin won't publish. Use yyyy-mm-dd
  • The image or video won't load: the Media URL must be public and point to the file, not to a web page showing it
  • Pins went to a new board you didn't want: a typo in the board name creates a new board. Copy board names exactly
  • A video thumbnail was rejected: an image thumbnail must match the video's aspect ratio
  • Text over the limits: keep titles to 100 characters and descriptions to 500
  • You can't find the upload option: it's desktop only and needs a business account

Source: Pinterest Business Help: Bulk upload Pins, checked 15 October 2026

Skip the spreadsheet

Disclosure: this is our product. A CSV saves clicks, but you still have to write 200 titles. Zolyp writes the copy and designs the visuals for each Pin against your Brand Brain, then schedules them once you approve the week. There's a 3-day free trial, no card required.

Common questions

How many Pins can I bulk upload at once?

Up to 200 images or videos per upload, according to Pinterest's bulk upload help page.

Can I bulk upload Pins from my phone?

No. Pinterest says bulk upload needs a computer. On a phone, switch to the web version of the page.

Can I schedule Pins with a CSV?

Yes. Put a future date in the Publish date column as yyyy-mm-dd, with an optional UTC time. Leave it empty to publish straight away.

Do I need a business account to bulk upload Pins?

Yes. Bulk upload is available to Pinterest business accounts.

What happens if the board in my CSV doesn't exist?

Pinterest creates it, along with any section named after a slash, so check spellings before you upload.

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