How to use it
- Open your analytics on the platform and list your last 15 to 50 posts with their publish time.
- Pick one result to compare, such as engagements or reach, and use it for every post.
- Paste one post per line: the date and time, then the number. A spreadsheet copy works too.
- Press Find my best times, then post in the top slots for two or three weeks and check again.
Why your own data beats the big charts
The famous best-time charts average millions of posts from other brands. They can't know that your customers check their phones after evening prayers, before the school run or on the train home. Your own results can. The trade-off is sample size, which is why the tool tells you when you need more posts before trusting a pattern.
Want the published studies too? Each platform guide summarises them with their sample and date: Instagram, Facebook, TikTok, LinkedIn, YouTube, X.
Then keep to it
Knowing the time is the easy part; having a post ready for it every week is the hard one. Zolyp plans your week, writes and designs the posts and schedules them for the times you choose, so you only approve them. See how it works, or make one post now with the free post generator.
Common questions
How does the best time to post calculator work?
It averages your own results by day of the week and by three-hour block, then ranks the day-and-time slots that beat your overall average. Slots need at least two posts to be ranked, so one lucky post can't top the list.
Where do I find my post times and results?
In each platform's own analytics: Instagram Insights, Meta Business Suite for Facebook, TikTok Analytics, LinkedIn Page analytics, YouTube Studio and X analytics. Most let you export a list of posts with the publish time and results; copy the two columns into the box.
How many posts do I need?
Fifteen or more, spread over different days and times, gives a useful first pattern. If you've always posted at the same time, the tool can only compare what you've tried, so test a few new slots for two or three weeks.
Is my data saved?
No. The calculation runs in your browser and nothing you paste is uploaded or stored.
Which number should I use?
Use the result you care about and use the same one for every post: engagements for conversation, reach or views for awareness, link clicks for traffic. Don't mix them.