X Verified Organizations: what Premium Business is and costs

X's old Verified Organizations help page now redirects to Premium Business. The product does the same core job: it verifies an organisation's account and lets it vouch for related accounts, such as staff, brands or support handles. Government bodies have a separate version, Premium Organizations, with a grey checkmark.

Sources: X Help Center: Premium Business, checked 14 October 2026; X Help Center: Premium Organizations, checked 14 October 2026

X says it can remove any checkmark or badge at its discretion, for example if an account breaks its terms or is suspended.

Sources: X Help Center: About X Premium, checked 14 October 2026; X Help Center: Premium Business, checked 14 October 2026; X Help Center: Premium Organizations, checked 14 October 2026

X's help centre lists these US prices, plus tax and fees. X says prices vary by region and can change, so confirm on X's own pricing page before you buy:

• X currently adds an advertising credit for a limited time: $200 a month or $2,500 a year on Basic, $1,000 a month or $12,000 a year on Full Access.
• Payment is by credit card only, and X won't refund accounts that sign up but aren't organisations.

Source: X Help Center: Premium Business, checked 14 October 2026

X's criteria, from its help centre:

• Only organisation accounts, such as businesses, non-profits and political parties. Personal accounts aren't allowed, with case-by-case exceptions for businesses built around a personal brand.
• You must give a matching active X account, a current organisation email address and a current website domain.
• You must have access to and manage the account you want verified.
• The profile must be complete, with an accurate profile photo, bio and display name.

Source: X Help Center: Premium Business, checked 14 October 2026

X's sign-up process, from its help centre:

1. Sign up from X's Premium Business page and add your eligibility details to the form.
2. Add your payment details (credit card).
3. Wait for X's review. Meanwhile you get Premium+ benefits, but not the gold checkmark or affiliates.
4. When X emails to say you're approved, your account is verified straight away.
5. On Full Access, open the Premium Business portal (web only) to add affiliates.

Source: X Help Center: Premium Business, checked 14 October 2026

Affiliation is a Full Access feature. In the portal, select Add accounts, search for the account, then select Send Invite. The person gets an email and push notification and appears under Pending until they accept; then they get a checkmark and your affiliate badge immediately. Individuals get a blue checkmark and organisations a gold one. To remove an affiliate, select the remove button next to the account and confirm. X says you keep being billed for a removed affiliate until the end of that account's next billing cycle.

Source: X Help Center: Premium Business, checked 14 October 2026

For most small businesses, probably not at $200 a month or more. The gold checkmark mainly helps when people might confuse you with an impersonator, or when you have many staff or brand accounts to vouch for. A cheaper alternative is an individual X Premium plan: X's Premium page lists web prices starting at $3 a month in the US, with the blue checkmark in the $8 Premium tier. X also says new subscribers now start on The X Subscription, which bundles X benefits with other products, so check x.com for the plan you'll actually be offered.

A free Professional Account is worth doing first either way. It adds a business category and profile spotlights, and costs nothing.

Sources: X Help Center: About X Premium, checked 14 October 2026; What is The X Subscription? (docs.x.ai), checked 14 October 2026; X Help Center: Professional Accounts, checked 14 October 2026

A checkmark says who you are; it doesn't fill your timeline. Zolyp plans, writes, designs and schedules on-brand posts for X and the other platforms you connect, so a verified account also looks active. It doesn't buy or manage X subscriptions or verification for you.