Sprout Social vs Agorapulse: which fits your team in 2026?

Figures from each vendor's own pricing page, checked on 15 October 2026:

Sources: Sprout Social pricing, checked 15 October 2026; Agorapulse pricing, checked 15 October 2026

Their entry prices match at $79, but the entry plans include different things: Agorapulse Standard has an inbox and 10 profiles, Sprout Essentials has no inbox and 5 profiles. Once you need the same features, Agorapulse costs less. At yearly billing:

Sprout shows a monthly rate only for Essentials ($99 per seat). Agorapulse's monthly rates are $99, $149 and $199 per user.

• 1 person, 5 profiles, publishing only: Sprout Essentials $79 a month; Agorapulse Standard $79 a month.
• 1 person with a shared inbox: Sprout Standard $199 a month; Agorapulse Standard $79 a month.
• 3 people, 10 profiles, with approvals: Sprout Professional $897 a month (unlimited profiles); Agorapulse Professional $357 a month.
• 3 people with competitor reports: Sprout Professional $897 a month; Agorapulse Advanced $447 a month.

Sources: Sprout Social pricing, checked 15 October 2026; Agorapulse pricing, checked 15 October 2026

Sprout is built for marketing and customer care teams in larger organisations. Its pricing page lists:

• Trellis, an AI agent included with 100 AI agent credits per seat each month.
• Unlimited profiles from Professional, where Agorapulse caps self-serve plans at 10.
• Competitor, tag and paid insights on Professional, and team productivity and customer care reports on Advanced.
• Sentiment in the Smart Inbox and AI Assist for replies on Advanced.
• Add-ons for Premium Analytics, Listening, Employee Advocacy and professional services, plus an influencer marketing platform that doesn't need a Sprout plan.

Source: Sprout Social pricing, checked 15 October 2026

Agorapulse puts more into its lower plans. Its pricing page lists:

• An inbox on every plan, with comments, DMs, Google reviews and comment moderation.
• A basic social ROI report on every plan, measuring clicks and traffic through Google Analytics.
• Simple approval workflows from Professional ($119 per user billed yearly).
• Advanced ROI reports that tie conversions and revenue to posts on Advanced.
• Monthly billing on every plan, where Sprout lists annual prices above Essentials.

Sources: Agorapulse pricing, checked 15 October 2026; Sprout Social pricing, checked 15 October 2026

Both sell their biggest extras through a demo rather than on the page. Sprout's add-ons (Premium Analytics, Listening, Employee Advocacy and professional services) are available from Standard. Agorapulse's are Advanced Listening, Advocacy and Competitive Benchmarking, plus X publishing as X Lite or X Plus.

Agorapulse also charges for profiles beyond 10 on its self-serve plans. On Sprout, the move from 5 profiles to unlimited means moving every seat to Professional.

Sources: Sprout Social pricing, checked 15 October 2026; Agorapulse pricing, checked 15 October 2026

• Choose Agorapulse if you want an inbox, Google reviews and ROI reports on a lower per-user budget.
• Choose Agorapulse if 10 profiles per seat is enough and you want approvals without the top plans.
• Choose Sprout Social if you're a larger team that needs unlimited profiles, an AI agent and deep customer care reporting.
• Choose Sprout Social if you plan to add listening, advocacy or premium analytics from the same vendor.
• Not sure? Both offer 30 days free with no card, so you can run them side by side.

Sprout and Agorapulse are built for teams that publish, reply and report. Zolyp, which we make, makes the posts: it plans the week, writes and designs each one against your Brand Brain, and publishes to Instagram, Facebook, LinkedIn, Google Business, X, TikTok, YouTube, Pinterest, and Threads after you approve. It has no inbox, review replies or listening, so either tool fits a customer care team better. Lite is $9 a month per brand for scheduling posts you make yourself; the plans that create the posts start at $29 a month, with team members included and a 3-day free trial, no card required.