LinkedIn Premium Company Page: what you get and whether it's worth it

The features LinkedIn lists for subscribers:

• LinkedIn stopped including an Ads credit with new subscriptions on 28 February 2025.

Sources: LinkedIn Help: LinkedIn Premium Company Page, checked 15 October 2026; LinkedIn Help: Get started with LinkedIn Premium Company Page, checked 15 October 2026; LinkedIn Help: Custom call-to-action options for your LinkedIn Page, checked 15 October 2026; LinkedIn Help: Purchase LinkedIn Premium Company Page, checked 15 October 2026

LinkedIn's help centre doesn't print a price. It says to click Try Premium for $0, Upgrade to Premium or a similar option in the left menu of your homepage, and the on-screen steps show the cost for your account. Other rules:

• Only a super admin of the Page can subscribe, and LinkedIn is still rolling it out, so you may not see it yet.
• One subscription covers one Page. Each Showcase Page needs its own.
• All admins of a subscribed Page can use the features, though some are limited to super or content admins.
• It's separate from Premium Business and other individual plans. You can hold both, and super admins can buy the two as a bundle with a 20% discount.
• Billing can be monthly or annual. Only the admin who subscribed can change it.

Sources: LinkedIn Help: LinkedIn Premium Company Page FAQs, checked 15 October 2026; LinkedIn Help: LinkedIn Premium Company Page, checked 15 October 2026; LinkedIn Help: Purchase LinkedIn Premium Company Page, checked 15 October 2026

LinkedIn's desktop steps:

1. Go to your LinkedIn homepage.
2. In the My pages pane on the left, click the Page's name.
3. Click Try Premium Company Page in the left menu.
4. Follow the on-screen steps, then choose a payment method and enter your billing details.

• In the app: tap your profile picture, choose the Page under Manage pages, tap Dashboard, then Try Premium Page.
• No Try Premium Company Page option? You might not be eligible yet, or you're not a super admin of the Page.

Source: LinkedIn Help: Purchase LinkedIn Premium Company Page, checked 15 October 2026

Only the admin who subscribed can cancel:

1. Go to the Page's super admin view.
2. Click Premium features in the left menu.
3. Open the Subscription details dropdown and click Manage subscription.
4. Click Cancel subscription and follow the prompts.

• If that admin has been removed from the Page, they cancel from Me, Settings & Privacy, then Manage Premium account under Subscriptions & payments.
• Subscriptions can't be transferred. A new admin has to take out their own after the original is cancelled.
• Deactivating the Page doesn't cancel the subscription.
• A bundle's two subscriptions are cancelled separately.

Sources: LinkedIn Help: Cancel LinkedIn Premium Company Page, checked 15 October 2026; LinkedIn Help: LinkedIn Premium Company Page FAQs, checked 15 October 2026

A free company Page already lets you post, schedule, see analytics and invite your own connections. Premium is about credibility and reach beyond your network. Ask:

1. Do buyers check your Page before contacting you? A badge, testimonial and highlights help there.
2. Do you sell to other businesses? A visitor list is most useful when one visit can become a sales conversation.
3. Have you run out of connections to invite? Premium's similar-Page and auto-invites reach people outside your network.
4. Are you posting regularly? The extras do little for a Page that's rarely updated.
5. Will someone own it? Only the subscribing admin can manage billing, so pick a person who'll stay.

Sources: LinkedIn Help: LinkedIn Page types and their functions, checked 15 October 2026; LinkedIn Help: Schedule a LinkedIn Page post, checked 15 October 2026; LinkedIn Help: LinkedIn Premium Company Page, checked 15 October 2026; LinkedIn Help: Invitations to follow a LinkedIn Page, checked 15 October 2026

Zolyp, which publishes this guide, is our own product, so weigh this section with that in mind. Premium changes how the Page looks and who you can invite; it doesn't post for you. Zolyp writes and schedules your company Page posts and shows their comments and analytics, with or without Premium. LinkedIn is one of the 9 platforms it publishes to (Instagram, Facebook, LinkedIn, Google Business, X, TikTok, YouTube, Pinterest, and Threads), and you approve the week before anything goes live. Plans that create the posts start at $29 a month, with a 3-day free trial.