How to create a LinkedIn Service Page

A page for service providers such as accountants, designers or consultants. It can sit on your personal profile or on a company Page. LinkedIn's model:

• A client finds you through search or their network and sends a request for proposal.
• You reply with a proposal, and you can message each other on LinkedIn.
• You agree terms and take payment outside LinkedIn.
• Your page shows your response time if you usually reply within 24 hours, and your response rate if you answer at least 80% of requests, both averaged over 180 days.

Source: LinkedIn Help: Get started as a service provider on LinkedIn, checked 15 October 2026

On desktop:

1. Click the Me icon, then View Profile.
2. Click Add profile section below your profile picture.
3. Click Add services.
4. If it's your first Service Page, read How it works and click Continue.
5. Complete the setup.
6. Click Save to make it visible to members.

• In the app: tap your profile picture and your name, tap Add section, then Add services, complete the setup and tap Publish.
• Choose carefully between your profile and a company Page. LinkedIn says you can't currently switch after setup.

Source: LinkedIn Help: Offer services on LinkedIn with your personal profile, checked 15 October 2026

The setup asks for:

• Premium Business, Sales Navigator or Recruiter Lite adds media, the Services Showcase with ratings and your latest four or five star review, and a Request services button on your profile, posts, messages and search results.
• Without Premium, your Services section shows a preview of your service description.

Sources: LinkedIn Help: Offer services on LinkedIn with your personal profile, checked 15 October 2026; LinkedIn Help: Get started as a service provider on LinkedIn, checked 15 October 2026

Ask past clients from the Service Page admin view:

1. Open your Service Page admin view.
2. Scroll to Reviews and click Invite to review.
3. Select a service category and click Next.
4. Tick the past clients you want to invite.
5. Click Invite.

• You have 20 invitations in total, and each expires after six months.
• Marking a project as complete prompts the client to review you without using an invitation.
• You can't request reviews for services offered on a company Page.
• You can't edit or remove a published review. The client can edit the text but not the star rating.

Source: LinkedIn Help: Get reviews for your LinkedIn services, checked 15 October 2026

To take it down: open the Service Page admin view, click Edit page, scroll down and click Unpublish, then Unpublish again. It disappears from your profile, members' feeds and the service provider directory.

• If the Service Page was linked to a LinkedIn Page, the linking button is removed from that Page when you unpublish.

Sources: LinkedIn Help: Unpublish your LinkedIn Service Page, checked 15 October 2026; LinkedIn Help: Offer services on LinkedIn with your personal profile, checked 15 October 2026; LinkedIn Help: Get reviews for your LinkedIn services, checked 15 October 2026; LinkedIn Help: Get started as a service provider on LinkedIn, checked 15 October 2026

Zolyp, which publishes this guide, is our own product, so weigh this section with that in mind. A Service Page helps people find you when they search; regular posts keep you in front of the people who already know you. Zolyp writes and schedules posts for your LinkedIn profile or company Page. LinkedIn is one of the 9 platforms it publishes to (Instagram, Facebook, LinkedIn, Google Business, X, TikTok, YouTube, Pinterest, and Threads), and you approve the week before anything goes live. Plans that create the posts start at $29 a month, with a 3-day free trial.