How to create a custom feed on Threads

Threads' help centre gives these steps for threads.com:

1. In the left menu, click Edit next to Other Feeds.
2. Click Create new feed.
3. Search for topics or profiles to add.
4. Click Add next to each topic or profile you want.
5. Click Go back.
6. Enter a name for the feed.
7. Click Done at the bottom.

Source: Instagram Help Centre: Create a custom feed on Threads, checked 15 October 2026

After you click Done, you'll see the feed and its posts. Tap Options in the top right to:

• Pin the feed to your home by clicking Pin
• Change its topics or profiles by clicking Edit feed
• Copy a link to the feed with Copy link
• Communities work in a similar way: tap Options on a community, then Add to feeds

Sources: Instagram Help Centre: Create a custom feed on Threads, checked 15 October 2026; Instagram Help Centre: About communities on Threads, checked 15 October 2026

A private feed is visible only to you. A public feed can be seen and shared by anyone on or off Threads, pinned by anyone to their home, shown in posts, in search and on your profile under Feeds, and suggested to others. It shows your name as its creator.

Anyone viewing a public feed's information can tap Share or Quote it in a post. A profile included in someone's public feed can take itself out with Options, then Remove me.

Source: Instagram Help Centre: Create a custom feed on Threads, checked 15 October 2026

On threads.com you switch feeds by clicking a feed name at the top of home, and click Threads in the top left to refresh.

Sources: Instagram Help Centre: About your feeds on Threads, checked 15 October 2026; Instagram Help Centre: Create a custom feed on Threads, checked 15 October 2026

Our suggestions, not Meta's:

• Keep a private feed of your trade's topics and key accounts as a simple way to listen in on your industry
• Group competitors, suppliers and local partners in one place, so you can check them in a minute
• Use the feed to find conversations worth replying to, since replies are how new people see you
• Make a public feed for customers, such as the local businesses you work with, and share its link

• You can't see Other Feeds. Meta's creation steps are written for threads.com, so try on a computer
• The Fediverse feed won't change. Meta says it can't be customised or made public
• Your public feed shows your name. Public feeds always name their creator, so keep it private if you'd rather not
• You're in a feed you don't want to be in. Tap Options in the top right of the feed and tap Remove me
• A feed breaks the rules. Tap Options in the top right and tap Report

Sources: Instagram Help Centre: Create a custom feed on Threads, checked 15 October 2026; Instagram Help Centre: About your feeds on Threads, checked 15 October 2026

Disclosure: this is our product. A custom feed shows what people in your field are talking about. Zolyp plans, writes and designs your own Threads posts in your brand's voice and publishes them once you approve each one. There's a 3-day free trial, no card required.